var dataLayer = [{ 'transactionId': '2000', 'transactionAffiliation': 'Fishing Mad', 'transactionTotal': 0.00, 'transactionCartTotal': 0.00, 'transactionCartTotalExTax': 0.00, 'transactionTax': 0.00, 'transactionProducts': transactionProducts, 'event' : 'fireTransaction' }];